In any customer-facing situation, you can generally anticipate a positive response if your conversation is one in which you explore or address a customer’s needs. Conversational selling can lead to improved relationships with your customers and sales opportunities. That’s where our conversational selling programme can help.
Our programme takes the essentials of selling to create a natural, conversational approach to customer interactions and is particularly suited to transactional sales and customer service environments. This conversational approach to selling gives your people:
- Clarity: a conversational purpose
- Process: easy to follow steps to customer engagement
- Techniques: key sales approaches that will advance an opportunity
And this natural approach works. Although it is early days for our more recent customers, we have already seen changes such as:
- Significant shifts in working practice (towards a consultative sales culture)
- Improved transaction values (up 17% in one case)
Just take a look at some of our case studies, where conversational selling has improved performance:-
Next steps
If you would like to discuss improving the conversational sales skills of your frontline sales and customer services, please send us a message or call us on +44 (0)208 755 5380.our