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Selling in an inbound world: just how effective are your sales teams?

Published Tuesday 25 March 2014

The internet, inbound marketing and social media have changed the world of sales – changed, perhaps, but certainly not rendered the function obsolete. Over the past 30 years, the role of sales has evolved from focusing on information provision and order taking to now providing a much more consultative role. So where does this leave your sales training and development?

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